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Phone: 0809 844 5537
For every trend, I will provide you some data and research that supports the fact followed with examples of real websites utilizing it. I will also recommend some tools, resources and services for implementing the trend into your project.
Stock photos still play a major role in digital communication, whether it’s an eCommerce store, portfolio or blog. People use images to engage more with users and illustrate the message they are trying to send. For a long time, the web has been suffering from cheesy and fake looking stock photography with super happy people wearing perfect smiles and suits.
Web usage patterns are changing and statistics cannot be ignored if you want to succeed in today’s market. Every third website visitor now uses a mobile device and websites that do not offer mobile optimized versions are causing an unpleasant experience and eventually losses money as users tend to abandon the website if it doesn’t render well on mobile device.
It simply makes more sense from the UX perspective – Rebecca Gordon’s research “Everybody Scrolls” shows that users love scrolling.
Scrolling is winning over clicking due to the changing web browsing patterns. As mentioned earlier, mobile device usage growth has influenced the way websites are designed nowadays. With smaller screens and super natural touch scrolling movement, people prefer to scroll around instead of clicking on the links and waiting for the content to appear.
One pagers gained momentum a couple of years ago but now it has started to make even more sense and people seem to enjoy it as it presents huge chunks of information at once in a nicely designed step by step flow.